Come Out to the 49th Annual Priority Toyota Charity Bowl

Saturday, April 15th 2017

Foreman Field at S.B. Ballard Stadium on Old Dominion University

The 49th Annual Priority Toyota Charity Bowl Celebrity Football Game benefiting local children’s charities takes place on Saturday, April 15, 2017 at S.B Ballard Stadium on the campus of Old Dominion University starting at 12:00 pm.

  • Watch as local celebrities, national sports legends and dignitaries play a game of flag football for the title of 2017 Charity Bowl Champion.
  • Be inspired with MixxedFit® who will warm up the crowd before kick-off with their explosive dance fitness routines.
  • Say hi to the Washington Redskins Cheerleaders as they perform during the Charity Bowl half time.
  • Get an up-close look at Joe Gibbs Racing #18 M&M® Showcar.
  • Plus, food, music and kids’ activities.
  • ADMISSION IS FREE FOR ALL.
Event Schedule
WTKR Live Morning Show 9:00 am – 11:00 am
Bon Secours Big Blue 1k/5k Starts at 10:00 am
Tailgate Party - Silver Lot 11:00 am – 1:00 pm
Charity Bowl Pre-Party 12:00 pm – 1:00 pm
Charity Bowl Football Game 1:00 pm – 2:00 pm
ODU Spring Football Game 3:00 pm – 4:00 pm

2017 Beneficiaries Announced

Ability Center of Virginia • Boys & Girls Clubs of Southeast Virginia • Center for Child & Family Services • Chesapeake Care, Inc • CHIP - Children's Health Investment Program • Childrens Hospital of The King’s Daughters • Communities In Schools of Hampton Roads • Eastern Shore Chapel Food Pantry • Foodbank of Southeastern Virginia and the Eastern Shore • ForKids, Inc. • Hampton Roads Youth Foundation • I Need A Lighthouse • The James C. Archbell III Foundation • Life Rolls On Foundation • Old Dominion Athletic Foundation • Park Place Dental Clinic • Recovery For Life • Roc Solid Foundation • St. Mary's Home • Storehouse Food Pantry • The Virginian-Pilot Joy Fund • Virginia Beach CASA • Virginia Gentlemen Foundation - Camp Grom • Word of Honor Fund • Young Life Multicultural and Urban

About The Charity Bowl

The Charity Bowl originated in 1968 to raise money for The Joy Fund, a charity sponsored by the Virginian-Pilot. The Joy Fund purchased and delivered Christmas gifts to children whose parents could not afford presents. The game was originally played by former high school and college football players at Thanksgiving. Today, the event is the Priority Toyota Charity Celebrity Football Game, a flag football game featuring celebrities, elected officials and football legends. The Charity Bowl continues to benefit a number of local charities.